I was with friends 2 nights ago... and the neo-verbs "to Google" & "to Wikipedia" (as in "...just Wikipedia that!") were being thrown around left and right.
Personally, I use Wikipedia when I really want to be schooled a subject... just like how I used to use a bulky set of Encyclopedia Britannica (aah, the Internet). Compared to Wikipedia, Google amounts to the proverbial bathroom wall: Wikipedia cuts through the bullshit.
When you’re Googling a subject… have you noticed that the Wikipedia page pops up nearly #1?? So from a "personal brand SEO" (or on-line reputation management) perspective, growing a Wikipedia page would be awesome.
PLUS, a Wikipedia article page about your personal brand leverages the credibility Wikipedia has created – and actively maintains. Wikipedia is authoritative: It is governed & edited.
Peter Drucker has one. Tom Peters has one. Robert Kiyosaki has one. I love that Russell Simmons and Rick Rubin have 'em. Even Malcolm Gladwell has one. Yes, Michael Jordan has one. And of course Oprah has one.
Will you also have a Wikipedia article page about your personal brand?
HOW CAN YOU grow your Wikipedia references?
CLICK TO READ, “How to Wikipedia your personal brand… in 6 steps!”
This is an in-depth 6-page guide to do so ethically. I've distilled Wikipedia policies into steps & thumb-rules: Instead of reading, you may prefer to stream the audio in the background (so you can do something else). Or download the mp3 podcast for later.

