End-of-year marketing for Accountants
Oct 27th, 2009 by Vikram Rajan
My monthly marketing column for the AICPA newsletter, CPA Insider, premiered yesterday:
http://email.cpa2biz.com/cgi-bin15/DM/y/hesH0Rslgz0HDL0opf0EA
You survived September’s quarterlies, and this month’s extensions. As you begin to endure the flurry of compilations, audits, and review, don’t let your marketing lapse! The last quarter is the perfect time for CPAs to grow new business, for two main reasons:
- 1. In the next few weeks, you will naturally be speaking to your clients.
- 2. Financial review is end-of-year zeitgeist.
Everybody is thinking about your expertise — they want to hear from you. CLICK TO READ five marketing opportunities to seize the day, in bold. There are less than 10 weeks left in 2009…
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